Isi Beauty Co.
Isi Beauty Co is a beauty brand rooted in self-expression and individuality.
We aimed to create a visual identity that feels confident, modern, and effortless while capturing the elegance and diversity of beauty through thoughtful design.
From shopping bags and complimentary cards to gift boxes and photography, the brand identity was applied in ways that feel elevated but never sterile. Every touchpoint reinforces consistency while leaving room for visual breathing space and content flow.
Packaging plays a key role in how the brand is experienced. We introduced minimalist layouts with intentional whitespace, color blocks, and elegant typography. The result is packaging that looks shelf-ready while maintaining a handcrafted, boutique feel.

